Sales Statistics

I recently received a card from a contact of mine who I met at a networking event. The card displayed the following statistics which I think you will find interesting, possibly alarming, yet very true!

48% of sales people never follow up with a prospect

25% of sales people make a second contact and stop

12% of sales people only make three contacts and stop

Only 10% of sales people make more than three contacts

2% of sales are made on first contact

3% of sales are made on second contact

5% of sales are made on third contact

10% of sales are made on the fourth contact

80% of sales are made on the fifth to twelfth contact

If this is the case, that means a lot of people interaction, a lot of persistence, a lot of resilience.

Alarmed? Maybe...

Shocked? Possibly...

Time to kick start yourself into action? Definitely!


Source of card: David Franklin, sales@247cards.co.uk