Thursday 24 June 2010

60 Second Presentation for Business Networkers - revisited!

Networkers, here you go!

1. Your name and business name
Tell us who you are and what you do.

2. Define your business purpose

Let the audience know 'what happens once your clients have benefitted from your service' - not the features of your service (accountant, book keeing, spreadsheet analysis etc) more 'we help businesses survive by making sure our customers have POMind and sucurity that their finances meet the requirements of the business'

3. How do you deliver your purpose?

We do that by providing book keeping, etc etc (services offered)

4. Get the audience agreeing with you

"When it comes to choosing an accountant you want a person who gives you sound advice, has your business interests high on their agenda and treats you as their number one client. (I challenge anyone not to agree with this)

.....and that is quite important when choosing this type of service isn't it.....


Isn't it - this is a technique that promotes a 'yes response' from a person. It called a tag question. Use them sparingly.


5. Get your testimonial in there.....

Some of our customers say that we are "x, y, z"
This is your opportunity to 'say what you want' about your business becuase it came from one of your customers. Truth prevails here.

6. Call to Action

Close by letting the audience know how to access you.

Happy networking!

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